Media - Advertising opportunities to deliver your brand message

Event Programs

• BMS publishes a four-color, glossy event program for both NASCAR racing event weekends
• Package event program circulation is 85,000 programs.  Package event program readership is approximately 204,000 (based upon 2.4 people per event program)
• This collectible magazine features valuable event information available only through the purchase of the program
• As an advertiser, you will have an opportunity to reach hundreds of thousands of loyal NASCAR fans

BMS Newsletter

• BMS publishes a semi-annual newsletter "High Banks Low Down" for all BMS ticket holders
• The newsletter is mailed to 32,000 unique households per issue.  The readership average of 2.2 persons per household delivers 70,400 readers an issue